Home » Core Investor Group » Marico Ltd Result Update
Sector Outlook: Positive
Broad-Based Momentum Drives Double-Digit Volume Growth; Multi-Quarter High Operating Profitability and EBITDA Expansion
Marico Ltd., a leading Indian FMCG player with marquee brands such as Parachute and Saffola, reported its Q2FY27 financial results, delivering a robust top-line performance accompanied by multi-year high operating profitability. For the quarter, consolidated Revenue from Operations grew 13.0% YoY (down 1.5% QoQ) to Rs. 3,897 crores, underpinned by 10% underlying volume growth in the India business and 13% constant currency growth (CCG) in the International business (up 23% in INR terms). EBITDA surged 26.6% YoY to Rs. 709 crores (marking its highest growth in 50 quarters), with EBITDA margin expanding by 196 bps YoY to 18.2% (moderating 251 bps QoQ from 20.7% in Q1FY27 due to aggressive brand building), driven by a 600 bps YoY gross margin expansion on the back of softened copra prices and an enriching product mix. Reported and recurring Profit After Tax (PAT) jumped 31.0% YoY to Rs. 550 crores (the highest PAT growth in 51 quarters), up from Rs. 420 crores in Q2FY26 and Rs. 652 crores in Q1FY27. Total operating expenditure increased 10.3% YoY to Rs. 3,188 crores, primarily reflecting heightened Advertising & Sales Promotion (A&P) investments, which rose 44.1% YoY (up 37.9% QoQ) to Rs. 451 crores (11.6% of revenues) to aggressively support innovations and core equity. High-growth engines continued their rapid trajectory, with the Foods portfolio growing 45% YoY to cross Rs. 1,500+ crores ARR and Premium Personal Care scaling to Rs. 500+ crores ARR (alongside Digital-First brands at Rs. 1,150 crores ARR). With over 95% of the portfolio gaining or sustaining market share and double-digit growth across traditional and organized trade alongside quick commerce acceleration, Marico closed H1FY27 with a formidable 17.7% revenue growth and 25.8% EBITDA expansion.
Valuation and Outlook
Marico’s medium to long-term outlook remains exceptionally resilient, underpinned by sustained domestic market share gains, disciplined GTM execution under Project SETU 2.0, and the aggressive diversification toward premium, higher-margin categories. Management reiterated strong confidence in comfortably surpassing the Rs. 15,000 crores milestone in FY27, backed by full-year double-digit domestic volume growth and accelerating constant currency growth in the International business during H2FY27. Consolidated EBITDA guidance for FY27 has been upgraded to mid-twenties growth (24–25%), supported by copra tailwinds, structural cost savings through the ‘MarVal’ program, and operating leverage, which will yield a 120–150 bps full-year EBITDA margin expansion despite elevated A&P outlays. Beyond FY27, Marico expects to sustain at least mid-teens EBITDA growth, advancing briskly toward its Vision 2030 objective of Rs. 20,000+ crores in revenue with a mid-teens EBITDA CAGR (with aspirations to achieve this milestone by FY29). The core portfolio anchors cash flow generation, Parachute Rigids has attained a record 60% volume market share and VAHO continues its double-digit trajectory while scalable growth engines (Foods, Premium Personal Care, and Digital-First) are slated to expand their India revenue share from 23% in FY26 to 27% by FY27E and 33% by FY30E. Supported by healthy balance sheet fundamentals, robust working capital hygiene (net cash cycle of 33 days), and rapid distribution expansion, Marico offers an attractive risk-reward profile for long-term compounders.
Key concall Highlights
Management Guidance and Outlook
- Revenue growth: FY27 revenue growth is expected to be in the teens, with an opportunity to move towards mid-teens.
- Revenue target: The company is confident of comfortably crossing Rs. 15,000 crores in FY27. Marico is also targeting Rs. 20,000 crores revenue by FY30 with a mid-teens EBITDA CAGR, while aspiring to achieve the target by FY29.
- EBITDA growth: FY27 EBITDA growth guidance upgraded to mid-20s (approximately 24–25%), compared with the earlier expectation of around 20%.
- India volume growth: Expected to reach double digits for the full year.
- EBITDA growth beyond FY27: Management expects at least mid-teens EBITDA growth from FY28 onwards.
- EBITDA margin: FY27 margin expansion is expected at approximately 120–150 bps, although management has not provided specific margin guidance for FY28.
- International growth: Marginal improvement expected, primarily driven by Bangladesh.
- Growth portfolio: Expected to sustain 20–25% growth while progressively improving profitability.
Commodity Costs, Margins & A&P
- Copra prices remain approximately 35% below last year’s peak, supporting profitability.
- Crude-linked derivatives and vegetable oil prices have increased due to geopolitical developments and weather-related concerns.
- Management expects to manage cost pressures through calibrated pricing, procurement efficiencies and cost management.
- A&P expenditure increased 44% YoY, with investments focused on shampoo, Amla, Parachute, VAHO and Foods.
- A&P-to-sales is expected to remain elevated in FY27, with normalisation towards 10–10.5% from FY28 onwards.
India Business Performance
- Parachute Rigids delivered 13% volume growth, its highest in 22 quarters, gaining 570 bps in volume market share to reach 60%.
- Value-Added Hair Oils (VAHO) recorded 21% value growth for the sixth consecutive quarter, gaining 80 bps in value market share. Mid and premium segments delivered mid-teens volume growth.
- Amla hair oil is targeting an ARR of Rs. 100 crores by FY28 and Rs. 200–250 crores by FY30.
- Saffola Edible Oils recorded 6% revenue growth, while volumes declined in high single digits due to rationalisation of low-margin variants. The portfolio reset is expected to conclude over the next 2–3 quarters.
- Premium Saffola products, including Cold Pressed Oils and Saffola Total, continued to outperform the overall franchise.
Foods Business
- Foods business delivered 45% growth, crossing an ARR of Rs. 1,500 crores.
- Saffola Foods recorded early-teens growth, led by Oats, Muesli and Soya Chunks. Saffola Oats retained its leadership position.
- True Elements, 4700BC and Cosmix are scaling up ahead of management expectations.
- Soya Chunks currently has an ARR of approximately Rs. 100 crores, with plans to premiumise the category and expand participation in protein-based products.
- Management is focusing on portfolio expansion and operating synergies to improve overall profitability.
Premium Personal Care & Digital-First Portfolio
- Premium Personal Care crossed an ARR of Rs. 500 crores, driven by Livon Serums and Parachute Advansed Protein Shampoo.
- Shampoo business is witnessing strong traction across channels, with management targeting Rs. 100 crores ARR in FY27 and Rs. 400–500 crores in the medium term.
- Digital-first Personal Care portfolio has scaled to approximately Rs. 1,150 crores.
- Beardo has grown over 6x since acquisition in 2020 and is expected to cross Rs. 400 crores revenue in FY27. Profitability has improved by 1,900 bps.
- Cosmix and 4700BC are performing ahead of acquisition assumptions. Cosmix has high-teens operating margins, while 4700BC is benefiting from quick commerce and gifting opportunities.
- Management expects the overall growth portfolio to deliver 20–25% growth while progressively improving profitability.
International Business Performance
- International business delivered 13% constant currency growth and 23% growth in INR terms.
- Bangladesh: Grew 5% in constant currency terms despite inflationary pressures. Management expects gradual improvement supported by Project SETU.
- Vietnam: Delivered 22% constant currency growth, supported by broad-based portfolio performance and e-commerce.
- MENA: Recorded 15% growth despite inflationary and operational challenges.
- South Africa: Grew 15%, led by strong hair care performance.
- New country development and exports: Delivered 17% growth.
- Management expects marginal improvement in international growth, primarily driven by Bangladesh.
Project SETU – Distribution Transformation
- Direct distribution reach has increased by over 1.5x, while rural stockists have nearly doubled.
- Management estimates that Project SETU has contributed 1–2% incremental volume growth over the last couple of years.
- Improved distribution, assortment and execution have supported growth in VAHO and Parachute.
- Better sales rhythm and lower trade inventory have reduced BTL expenditure, allowing higher investments in brand advertising.
- The first phase of SETU is approximately 70% complete.
- SETU 2.0 will focus on AI-led distribution, premium portfolio expansion and increasing digital brand penetration in general trade.
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